Introduction
Aqestra, LLC, doing business as Atrivida ("Atrivida," "we," "us," or "our") is committed to protecting the privacy of our users, customers, and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website at atrivida.com, use our marketing platform, or otherwise interact with our services.
By accessing or using our website and services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree, please discontinue use of our website and services immediately.
Company Information
Aqestra, LLC d/b/a Atrivida
Tampa, Florida, United States
Phone: (813) 953-5800
Email: [email protected]
Information We Collect
Personal Information You Provide
We collect information that you voluntarily provide to us when you register for an account, sign up for a free trial, fill out a contact form, subscribe to communications, or otherwise interact with our services. This may include:
- Full name (first and last name)
- Email address
- Phone number
- Business name and industry
- Mailing address
- Billing and payment information (processed securely by our payment processor)
- Any other information you choose to provide in forms, messages, or communications with us
Information Collected Automatically
When you visit our website, we may automatically collect certain information about your device and browsing activity, including:
- IP address and approximate geolocation
- Browser type and version
- Operating system
- Referring website or source
- Pages viewed, time spent on pages, and navigation patterns
- Device identifiers
- Cookies and similar tracking technologies
Information from Third Parties
We may receive information about you from third-party sources, including advertising platforms (such as Google Ads and Meta Ads), analytics providers, and public databases, which we may combine with information we already have about you.
How We Use Your Information
We use the information we collect for the following purposes:
- To provide, operate, and maintain our marketing platform and services
- To process your account registration and manage your subscription
- To communicate with you, including responding to your inquiries, sending service updates, and providing customer support
- To send you marketing communications, promotional offers, and newsletters (with your consent, where required)
- To send transactional messages via email and SMS/text message related to your account, appointments, and service usage
- To personalize and improve your experience on our platform
- To analyze usage trends and optimize our website and services
- To detect, prevent, and address fraud, abuse, and technical issues
- To comply with legal obligations and enforce our terms
SMS/Text Messaging Consent and Practices
Types of Messages
If you opt in to receive text messages, you may receive the following types of SMS/MMS communications:
- Transactional Messages: Account notifications, appointment reminders and confirmations, service updates, billing alerts, and security notifications
- Conversational Messages: Replies to your inquiries, customer support communications, and follow-up messages related to your requests
- Promotional/Marketing Messages: Special offers, product announcements, promotions, feature updates, and newsletters related to our services
Our SMS program includes both marketing and non-marketing messages. By opting in, you consent to receive both types of messages as described above.
Consent
By providing your phone number through our website forms, during account registration, or via any other method, and by agreeing to receive text messages, you expressly consent to receive recurring automated SMS/MMS messages from Aqestra, LLC d/b/a Atrivida at the phone number provided. Consent to receive text messages is not a condition of purchasing any goods or services from us.
Message Frequency
Message frequency may vary depending on your account activity and communication preferences. Transactional messages are sent as needed based on your account activity. Promotional messages, if opted in, are typically limited to no more than 10 messages per month.
Opting Out
You may opt out of receiving text messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a single confirmation message confirming your unsubscription. You may also opt out by contacting us at [email protected] or by calling (813) 953-5800.
Help
For assistance with our text messaging program, reply HELP to any message or contact us directly at [email protected] or (813) 953-5800.
Message and Data Rates
Standard message and data rates may apply depending on your mobile carrier and plan. Atrivida is not responsible for any charges incurred from your carrier for receiving text messages.
Carrier Disclaimer
Carriers are not liable for delayed or undelivered messages. Message delivery is subject to effective transmission from your network.
No Sharing of SMS Data
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Cookies and Tracking Technologies
We use cookies, web beacons, pixel tags, and similar tracking technologies to collect information about your browsing activity and to enhance your experience on our website. You can control cookie preferences through your browser settings. Disabling cookies may affect the functionality of certain features of our website.
We may use the following types of cookies:
- Essential Cookies: Required for basic website functionality
- Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics)
- Advertising Cookies: Used to deliver relevant ads and track advertising campaign performance (e.g., Google Ads, Meta Pixel)
- Functional Cookies: Remember your preferences and settings
How We Share Your Information
We do not sell your personal information. We may share your information in the following circumstances:
- Service Providers: We share information with trusted third-party vendors who perform services on our behalf, such as payment processing, email delivery, SMS delivery, hosting, and analytics. These providers are contractually obligated to protect your information and may only use it for the purposes we specify.
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
- Legal Compliance: We may disclose your information when required by law, regulation, legal process, or governmental request.
- Protection of Rights: We may disclose information to protect our rights, property, or safety, or the rights, property, or safety of others.
Data Security
We implement commercially reasonable technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure server infrastructure, access controls, and regular security assessments. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. When your information is no longer needed, we will securely delete or anonymize it.
Your Rights and Choices
Depending on your jurisdiction, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you
- Correction: Request that we correct inaccurate or incomplete information
- Deletion: Request that we delete your personal information, subject to certain legal exceptions
- Opt-Out: Unsubscribe from marketing emails by clicking the "unsubscribe" link, or opt out of text messages by replying STOP
- Data Portability: Request your data in a commonly used, machine-readable format
To exercise any of these rights, please contact us at [email protected] or call (813) 953-5800. We will respond to your request within 30 days.
California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to request deletion, and the right to opt out of the sale of personal information. As stated above, we do not sell your personal information. To exercise your rights, contact us using the information provided in this policy.
Children's Privacy
Our website and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 18, we will take steps to delete such information promptly.
Third-Party Links
Our website may contain links to third-party websites or services that are not operated by us. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. When we make material changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you via email or a notice on our website. Your continued use of our website and services after any changes constitutes your acceptance of the updated Privacy Policy.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Aqestra, LLC d/b/a Atrivida
Tampa, Florida, United States
Phone: (813) 953-5800
Email: [email protected]
Website: atrivida.com/contact